RAW BASIC

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WEARING: Melissa Araujo Basic Tee.

I am very proud to say I am done the re shooting of my first collection: RAW.  Have a look at the new editorial here and the lookbook here. It was photographed by the very talented Particle Observer; we have great chemistry on set and our creative direction is always on point. I have wanted to do this project for while, as I felt the first version no longer represented the aesthetic of my brand.

I love the location, the feeling and the final result of the photos. Once again minimalist and monochromatic. There was a lot of time and work invested in this, I could have left it alone, but I am a perfectionist and wanted my vision to come through. This piece is one of my to go to basics, made of bamboo jersey, super comfy.  Seasons come and seasons go, and I  continue to wear it. To get yours, check here.

Comments

  1. Mia27 August 2013 at 09:24

    simple and beautiful as well as the location!

    www.diary-of-mia.blogspot.com

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  2. Danny27 August 2013 at 09:41

    This minimalist and monochromatic look is so elegant, very you! I'll check the lookbook and the editorial :)

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  3. Tanja Jojic27 August 2013 at 11:45

    You already know how much I like your clothes, and I adore the RAW editorial. Good luck with it =^.^=
    tanyaminxy.blogspot.com

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  4. emzgalz27 August 2013 at 14:09

    I love this look! xxx

    www.emzgalz.blogspot.co.uk

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  5. Joana Santos27 August 2013 at 14:56

    OMG love this outfit, and your sandals are amazing! :P

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  6. MILEX27 August 2013 at 17:02

    So refreshing!

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  7. K A T H L E E N 27 August 2013 at 17:26

    Its fabulous, nothing better than a versatile piece you can wear season to season. Really enjoyed looking at the editorial. The photos are amazing and the light is beautiful!

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  8. NianaAlice27 August 2013 at 23:33

    Love it!!!

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  9. Yuka28 August 2013 at 03:00

    damn this looks so good! love the shape on the back of the shirt.

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  10. Inês Prates28 August 2013 at 08:19

    Beautiful! And the editorial... <3

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  11. Unknown28 August 2013 at 09:30

    The collection is so clean and pleasing to the eye, I wish I had every piece.

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  12. Eline28 August 2013 at 11:39

    Beautiful top! Nice and fresh.

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  13. Eleanor J28 August 2013 at 13:01

    so perfect! xx

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  14. Unknown28 August 2013 at 13:39

    so simple so perfect...

    http://lttreasure.blogspot.co.uk/

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  15. ellakii sedgwick28 August 2013 at 14:32

    love your amazing simplicity darling,great ase always,
    kisses from,
    http://www.littlefashionwhitelies.com/

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  16. Unknown28 August 2013 at 21:24

    Just stumbled on your blog - you are amazing!! And you look tall - go us!
    Come stop by sometime, I have stolen my nanna's toy poodle for a shoot!

    From Australia,

    http://misstah.blogspot.com.au/
    x

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  17. STYLE MARMALADE29 August 2013 at 01:14

    Love the location of these photos Melissa, Minimal architecture with your outfits post complement one another. I really love the back details of your new collection the wrap/kimono at the end of your lookbook is amazing! Well done :)

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  18. hiPop29 August 2013 at 02:27

    Stunning photos, I think they compliment the concept of your fashion perfectly!!!

    xx

    http://hypemyhip.blogspot.com/

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  19. Bisous Natasha29 August 2013 at 11:08

    Your photos are stunning as always Melissa. By the way, I am itching to go to Brasil in Feb 2014. Please let's make something happen with Shafi !

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    Replies
    1. melissa4 September 2013 at 13:28

      I don't think I will be going to Brasil next year, but you should actually talk to Shafy he is like 99% sure he will be going to Carnaval 2014. I would love to go to but I have a few things up in the air that I don't think it will be settle by then. I am def looking in to going to LA this year to try some professional opportunities, fingers crossed! xx
      M

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  20. Ane Johannessen29 August 2013 at 19:47

    wow these photos are magnificent, and the top looks great on you. perfect black on black look :) xx AtYourHeels

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  21. Valerie29 August 2013 at 23:21

    Congratulations! And these photos are beautiful That's a gorgeous basic piece <3 x

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  22. Anonymous30 August 2013 at 11:08

    Yay!! I am so proud of you :) You look stunning and so do the clothes!


    XX,
    Miranda

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  23. FAIIINT30 August 2013 at 14:14

    These are so beautiful & the architecture in the background looks striking against your designs, such a perfect location. I'm the same, total perfectionist, but I think if you're not feeling something & it doesn't seem quite right to you anymore, it's always worth re-doing until you're happy with it. Especially when it's something so important to you & that you've already invested so much time in as you have with this collection. Both the new editorial & the lookbook are perfect & I think you did the right thing re-shooting it :)

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  24. moiminnie2 September 2013 at 10:21

    Flawless photography as always and your designs are beautiful. I am envious of the location, wish I had something similar in my surroundings! You look stunning too xx

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  25. criscrascrus3 September 2013 at 09:49

    WOW! amazing

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  26. TINA ONG3 September 2013 at 23:20

    So excited to finally see the lookbook and editorial up on your site. Love the fashion basics they are too good xx

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  27. Marcela Machado Vanègue4 September 2013 at 10:19

    Tu me lembras muito a atriz que faz Margaret Beaufort no White Queen! Amanda Hale! Super exótica!

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  28. Unknown5 September 2013 at 12:40

    gorgeous!

    Hayley xx
    www.addictionstoshopping.blogspot.com

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  29. .25 September 2013 at 06:53

    Wow, I Love this photos,
    I'm watching your lookbook and you did a great job,
    Some creations are really nice.
    I need them in my closet !
    ahah

    xx


    .Olivia

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  30. THE DIVINITUS23 October 2013 at 07:11

    Beautiful photos.

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